Classic Americana with a European twist? Look no further.

I was so excited to learn that renowned Creative Director, Claudia Bruno has opened the doors to her own agency that I wanted to spread the news.

I’ve known and worked with Claudia over the years and her ability to divine the true essence of a brand is what makes her work so memorable.

With the experience of an industry veteran, the relationships to create the perfect team and a never ending supply of enthusiasm and inspiration, Claudia has put he skills to work for clients that include Tommy Hilfiger, Kate Spade, Dockers, Banana Republic, Target, Dwell Magazine, Piperlime and many more.

Claudia also knows a great wordsmith when she sees one and has collaborated with Plum’s very own copywriters, Courtney Saunders, Mark Welsh and Dimitri Ehrlich.  Didn’t I say she had great taste!

To see more of Claudia’s work, please check out her website.

 Tommy HIlfiger - Denim Advertising Fall 2011Hilfiger Denim DriveHilfiger Club BrandingKate Spade - AdvertisingDockers - Advertising

Piperlime - Advertising 

Looking for up-and-coming fashion & accessories designers ? Head to Imilla Road

If you're anything like me, you need another fabulous place to shop on-line like a hole in the head, but Imilla Road is definitely one to add to your list of favorites.

Founded by Cassidy Brush, Imilla Road started life as a series of pop up shops in Texas and New York. One year (and one baby) later, Cassidy realized that her customers needed more....she had to take Imilla Road online.

You'll find a select group of up-and-coming fashion & accessories designers who will satiate your fashion appetite, have you feeling like the fashion insider you were always meant to be and won't break the bank.

Who better to tell the story of Imilla Road, but copywriter Courtney Saunders. we think she captured the spirit of Imilla Road perfectly, don't you?

Talent Spotlight: Courtney Saunders’ short film proves her talents don’t stop at copywriting

If you read my last post (and if you didn’t, simply scroll down), I think you’ll agree that the copywriters here at Plum refuse to be pigeon holed & continue to delight us with new creative endeavors. I’m happy to share writer and creative director, Courtney Saunders’ short film for designer Rachel Comey. The film, which was made in collaboration with renowned director Margaret Brown, was shot backstage at the Spring 2011 show. The film shows none of the usual frantic antics but rather, beautiful tranquil moments that showcase the clothes and communicate the essence of the brand perfectly.

RACHEL COMEY SPRING 2011 from Jennifer Lame on Vimeo.

Courtney’s copywriting client’s include Banana Republic, Kate Spade, Sigerson Morrisson, Harvey Faircloth, Tommy Hilfiger, Target and many more. For more information, or to see more of her work, please contact justine@plumrep.com